Substance / Readiness Check
Is your journey even testable?
Fourteen questions on test power, data quality, sponsorship and rollout capability. The result: an honest assessment of whether A/B testing is the right path, and which offer fits.
4 minutes · no sign-up
Step 1 of 5
Test power and journey
No login, no sales email without your consent. Your answers stay in your browser and are not transmitted to us. Only when you want to discuss the result with us do we carry it into the contact form, at your request.
Progress 20% · approx. 4 minutes
Your result
Your evaluation.
What we review
Six dimensions, hard thresholds.
We say no honestly when A/B testing does not hold, and we name the method that does.
| Test power | Sessions, baseline conversion, minimum detectable effect, runtime. |
| Data quality | Tracking integrity, consent, connection of shop, marketing and business data. |
| Collection quality | How much signal is lost to browser restrictions, blockers and consent, and how much of it can be recovered server-side. Enhanced Data. |
| Economic relevance | Contribution margin logic, margin, returns, access to transaction data. |
| Organization | Management sponsor, decision rights, approval paths. |
| Rollout capability | Developer and rollout capacity, release cadence. |